values
Our values help shape a positive & supportive culture. PSIC Licensed Professional Trainers will embody these traits as leaders of the ski community.
fun
create a fun and safe environment
curiosity
seek to understand, grow competencies, enjoy the journey
kindness
Have a positive attitude, be inclusive, empower others
respect
for yourself, for others, for the industry, for the planet
achievement
work hard, strive for excellence, make a difference
purpose
Create lifelong passionate skiers through expert delivery of mountain experiences.
mission
To empower ski professionals with world-class education & training, fostering a culture of excellence, inclusivity, and continuous improvement. Together, we elevate the ski industry and the overall skiing experience.
vision
To be global leaders & contributors in the education, development and training of ski professionals.